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Instatus pricing and Instatus cost for teams of 5, 15 and 40

Instatus costs 15 USD a month on Pro and 225 USD a month on Business with yearly billing, or 20 and 300 USD month to month, and the price is flat for the whole account rather than per user. Starter is free and Enterprise is quoted. Prices were checked on instatus.com in October 2026.

The flat price makes Instatus one of the cheapest status page tools you can buy. What decides your bill is not headcount but three limits: how many people can be on call (2, 20 or 50), whether you need phone call alerts (Business only) and how many subscribers your page has. This post prices every plan for teams of 5, 15 and 40 and shows what it costs once you add a pager, next to Statuspage, Better Stack and IncidentBot.

Instatus plans and prices

Engineering manager comparing tool prices on a laptop with a notebook
PlanPrice a month, yearly or monthly billingMonitors and checksAlertsTeam and on-call membersStatus page and subscribers
StarterFree15 monitors, 2 minute checksEmail5 team, 2 on-callPublic page, no custom domain, 200 subscribers
Pro15 USD yearly, 20 USD monthly50 monitors, 30 second checksEmail and SMS50 team, 20 on-callPublic page, 1 or more custom domains, 5,000 subscribers
Business225 USD yearly, 300 USD monthly1,000 monitors, 30 second checksSMS and phone callsUnlimited team, 50 on-call, SAML SSOAll page types, 3 or more custom domains, 25,000 subscribers
EnterpriseQuoteCustomCustomSCIM directory sync, multiple SSO connections99.99 percent uptime SLA, custom contracts and policies

Source: the Instatus pricing page, checked in October 2026. Paying a year up front works out to 25 percent off, which Instatus describes as three months free. Non-profits and open source projects can ask for a free Pro account. Pro shows a toggle for the page type, so if you need a private page on Pro, confirm that price with Instatus before you budget it.

Is Instatus free?

Yes. Starter is free for good and covers a public status page with 200 subscribers, 15 monitors on 2 minute checks, 5 team members and 2 on-call members, with alerts by email only. That is plenty for a side project. A business usually outgrows it on the first missed outage, because email does not wake anyone and the page cannot run on your own domain.

What does Instatus cost for 5, 15 and 40 people?

Because Instatus is flat, the size of your team only matters where it crosses a limit. Prices per month with yearly billing, everyone on call.

Setup5 people15 people40 people
Instatus, email and SMS alerts15 USD (Pro)15 USD (Pro)225 USD (Business, over the 20 on-call cap)
Instatus with phone call alerts225 USD (Business)225 USD (Business)225 USD (Business)
Instatus Pro plus PagerDuty Professional for paging120 USD330 USD855 USD
Statuspage Startup plus PagerDuty Professional204 USD414 USD939 USD
IncidentBot Starter (1 public page, SMS and voice paging)120 USD360 USD960 USD
IncidentBot Team (3 public or private pages, incident roles)245 USD735 USD1,960 USD

The math for the paired rows is the status page plan plus 21 USD per user for PagerDuty Professional billed annually. Fifteen people on Instatus Pro with PagerDuty: 15 plus 15 x 21 = 330 USD a month, or 3,960 USD a year. Statuspage Startup is 99 USD a month; see Statuspage pricing for every Atlassian tier.

Read it honestly. If you need a public page and SMS alerts for up to 20 people, nothing in this table comes close to Instatus Pro at 15 USD a month. Phone calls change that: Instatus puts them on Business, a fifteenfold jump. At 5 people, IncidentBot Starter costs about half of Instatus Business and includes voice paging, Slack incident channels and a public page. At 40 people, Instatus Business is the cheapest way to get phone alerts, as long as your rotation stays within 50 on-call members.

Where the Instatus bill grows

Three things push an Instatus account to the next plan.

  • Phone calls. SMS is on Pro, calls are on Business. Many teams discover this after the first night when a text did not wake anyone.
  • The on-call cap. On-call members are counted separately from team members, 20 on Pro and 50 on Business. Above 50 you are in an Enterprise conversation.
  • Private pages and single sign-on. All page types and SAML SSO are listed on Business, so an internal page for staff or an SSO requirement from IT moves you from 15 to 225 USD a month.

Is Instatus cheaper than Statuspage?

Yes, by a wide margin. Instatus Pro at 15 USD a month with yearly billing compares with Atlassian Statuspage Startup at 99 USD and Business at 399 USD, and Instatus includes uptime monitors that Statuspage does not. Statuspage still makes sense for teams deep in Jira and Opsgenie, but with Opsgenie reaching end of support on April 5, 2027, that tie matters less every month. Our Statuspage alternative page covers that switch.

VendorEntry paid planHow it is pricedPhone call alertsIncident channels and roles
InstatusPro, 15 USD a month yearlyFlat per accountBusiness, 225 USD a monthNot listed on the pricing page
Atlassian StatuspageHobby, 29 USD a monthFlat per page, by subscribers and team membersNo, needs a separate pagerNo
Better StackResponder license, 29 USD a month yearlyPer responder, status page add-onsYes, unlimitedSlack incident management
IncidentBotStarter, 24 USD per user yearlyPer responderYes, 100 SMS and voice per user on Starter/incident in Slack on every plan

Better Stack sits in between: monitors, logs, on-call and status pages from one vendor at a per responder price. Better Stack pricing lists its add-ons line by line.

When IncidentBot is worth more than Instatus

IncidentBot costs more than Instatus at almost every size, so it only makes sense when the status page is the smallest part of the job. That is the case for a US team that pages engineers at night, wants voice calls without jumping to a 225 USD plan, runs incidents in a Slack channel with a commander and a scribe, and wants the customer update and the postmortem to come out of the same incident record. If that is not you, keep Instatus. If it is, the Instatus alternative page compares the two feature by feature and covers the move, and the status page app page shows what the page looks like on each plan.

What to check before you pay for Instatus

Ask these before you pick a plan, and ask every other vendor on your shortlist the same.

  • How many people will be on call in 12 months, and does that cross 20 or 50?
  • Does your rotation need phone calls, or is SMS enough for your worst hour?
  • Do you need a private page for staff or customers, and what does it cost on the plan you are buying?
  • Will your page pass 5,000 subscribers, the Pro limit?
  • Who pays when a second tool, such as a pager, renews at a different date? Teams that run several subscriptions set budget alerts on SaaS spend so a renewal never lands as a surprise.

How much does Instatus cost?

Instatus Pro costs 15 USD a month billed yearly or 20 USD monthly, and Business costs 225 USD a month billed yearly or 300 USD monthly. Starter is free and Enterprise is quoted. The price is flat for the account, not per user. Checked on instatus.com in October 2026.

Is Instatus priced per user?

No. Instatus charges a flat monthly price per account. What changes with team size are the limits inside each plan: 5 team members and 2 on-call members on Starter, 50 and 20 on Pro, unlimited team members and 50 on-call members on Business.

Does Instatus include phone call alerts?

Only on Business, which costs 225 USD a month billed yearly. Starter alerts by email and Pro by email and SMS. Teams that need calls on a smaller budget either upgrade or pair Instatus with a separate pager.

Does Instatus offer a discount?

Yes. Yearly billing is 25 percent cheaper than monthly, which Instatus describes as three months free. Non-profit organizations and open source projects can email Instatus to ask for a free Pro account.

What is the cheapest way to get a status page and on-call paging?

For up to 20 people with SMS alerts, Instatus Pro at 15 USD a month. With phone calls, IncidentBot Starter is cheaper than Instatus Business below about 10 responders, and Instatus Business is cheaper above it as long as the rotation stays within 50 on-call members.

Price your pager with the status page included

Run a sample incident in your browser, then create your account and point one alert source at IncidentBot.

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